A most difficult first step that you must take in launching your new drop shipping business is to find the right wholesaler that you can work with confidently. You are totally dependent on this wholesaler because he has the goods that you will sell but you do not have all the money to capitalize the acquisition of such goods from him. Your drop shipping efforts will be useless in your commitment to buyers to supply what they need if you do not have a good wholesaler partnering with you. You will thus have a hard time recovering from a buyer’s negative impression on your drop shipping business. So, the matter of choosing the right wholesale partner is of paramount importance.
It can be hard for you because you are new to this field of business – in fact drop shipping itself is a very new style of doing business online. There may not be enough sources of information that you can use in your search for a reliable wholesale supplier of your needed goods. Customers will also be surfing on the Net where they can buy certain goods that they need. If you as a new drop shipper do not have a presence of your own on the Internet, buyers are likely to go to your competitors who have well- made websites of their own. A well-made website is a must in drop shipping since this is the main avenue that customers will use to get to you.
Aside from a good Internet presentation of your drop ship venture, you must also have a dependable wholesale partner to support your selling operation. The wholesale partner’s part in the business is to deliver on time the goods that a customer has already paid for with the drop shipping partner. Instances of late deliveries are causes that drive customers away from you as a drop shipper. When this happens it could take more effort to recover your image with the customers who do not hesitate to move over to other drop shippers competing with you. You can then see the importance of a reliable wholesaler to be your partner.