Turnkey websites for sale can be essential tools for an affiliate marketer. They are ready-made websites that permit an affiliate marketer to leverage the expertise of a team of Internet marketing professionals at a fraction of what hiring these consultants would cost. Moreover, these turnkey affiliate websites can be put to immediate use to start generating income in the niche to which they are directed. Indeed, the difference between a profitable affiliate and one that does not succeed may turn on whether the affiliate leverages turnkey websites. This article explores certain important considerations if you are thinking about using turnkey affiliate websites.
Turnkey Websites For Sale: Play To Your Strengths
Why would an affiliate market consider turnkey websites for sale? Smart business people play to their strengths. The landing page for your affiliate marketing programs should be a superlative sales vehicle. A website only has precious seconds to hold a visitor’s attention and make the sale. To create an effective landing page, you must be a graphic designer, copywriter, and website designer all rolled into one. Only then will you have a visually stunning website that contains compelling written content and is likely to make a sale. Do you have those strengths? If not, you need to rely on an expert. You can hire one or more individuals with graphic design, copywriting and website design skills to create your affiliate marketing website. This will be quite costly. A more cost-effective alternative would be to find quality turnkey websites for sale that have been created by experts with the required skills identified above.
Turnkey Websites For Sale: The Benefits Of Market-Testing
There are reputable vendors that offer quality turnkey websites for sale that have been market-tested. By “market-testing,” I am referring to a process whereby marketing experts take the turnkey affiliate website and actually determine whether it is effective. For instance, they run Pay Per Click (“PPC”) marketing campaigns and determine whether the landing page is an effective sales tool that leads to a high conversion rate. They can launch their turnkey affiliate websites to see how well they have been Search Engine Optimized. The results of this market-testing should be demonstrable by a vendor that has turnkey websites for sale. You should not just accept general representations that the websites have been tested but should rather obtain and review the proof that these sites can and have made money. If you create your own site from scratch, you bear the risk that it will be ineffective. Not only could you bear the cost of lost profit opportunities, but a poor website could cost you substantial sums of money in wasted PPC marketing costs. If you want to maximize your chances of being a profitable affiliate, you should give turnkey affiliate websites serious consideration.
Turnkey Websites For Sale: Quality Counts
There are many Internet vendors advertising turnkey websites for sale. But there is wide disparity in the quality of the offerings available. While one site may offer the kind of highly-polished landing pages discussed earlier, others offer websites that one could easily create in a few minutes with a WordPress blog. Indeed, some are little more than templates. They contain little or no content and no ready-made tools for rapid monetization. Likewise, quality vendors market-test their websites, whereas other sites are unproven and present the very risk of failure that affiliate marketers normally purchase turnkey affiliate websites to avoid. As with all things, buyer beware.
Turnkey Websites For Sale: Duplication Is Dangerous
The idea of buying a turnkey affiliate website and immediately putting it to work for you is attractive. But although turnkey affiliate websites have many benefits, it is usually not a good idea to use them as-is. If you have purchased from a reputable vendor, it has likely sold many versions of your website before. If you put an identical version of the website up you will be shunned by Google and other search engines because they crave unique content. You will therefore lose out on the substantial financial benefits of having a flow of free traffic through Search Engine Optimization. Moreover, it will also seriously dampen any efforts to make money through PPC campaigns because Google Adwords, by far the most powerful PPC vehicle, will not accept campaigns for clone websites.
Turnkey Websites For Sale: Customize For Success
Learn to customize your turnkey affiliate website. There are a number of easy ways to do this. First, consider whether the affiliate products that the turnkey websites are promoting are products that you wish to promote. You may choose to replace some or all of the products with others within the same niche that you believe are better for your customers. Second, consider whether the copy in the landing page should be modified in any way. This will necessarily need to happen if you change the products but even if the products remain the same you may have a different spin or perspective on the product that you wish to share. Even cosmetic changes will help you avoid punishment from the search engines. Be careful, however, to avoid doing anything to the copy to reduce its effectiveness as a sales pitch. Your desire to have an expert write the copy was what motivated you to buy a turnkey affiliate website in the first place. Finally, add a blog to your turnkey website. Even if you leave the turnkey website completely unchanged, by adding a simple WordPress blog with 10-12 unique posts or pages regarding your products, you will add sufficient content to avoid any problems with SEO. Indeed, continually adding posts to your blog can have serious long-term benefits in bringing SEO traffic that may go well beyond the profits you will initially make from your turnkey website alone.
Summing It All Up
Turnkey affiliate websites can be a potent tool and can make the difference between a profitable affiliate and an unsuccessful one. By finding turnkey websites for sale by a reputable vendor, an affiliate marketer can leverage a team of experts to create a superlative market-tested website.